The cut-throat competition in mobile telephony is getting fierce with each passing day. The key to remain on top is to innovate consistently so as to carter to the growing demands of consumers. A refreshing design is another way to avoid clutter and appeal to people looking for individuality. Breaking away from the tried and tested pattern in music phone category, the DJ phone from LG - the LG U400 is creating quite a stir. The uniqueness in design and breathtaking new features has helped LG U400 to capture everybody’s imagination.

The slider from LG has the scroll key towards its left instead of traditional center. The whole body is perfectly finished for the ultimate glam look. The 2 inch large display with sharp picture quality is a treat to watch. But unlike many designer phones, the LG U400 is also about performance as it is about fashion. The Jog wheel makes navigation through the phone very fast and easy. It is also used for DJ-in scratching feature which allows you to mix and match any mp3 you’re playing. The media player supports many formats of media files including i-melody, e-melody, MP3, AAC+, AAC LC, XMF, AMR NB & AMR WB. With the U400, is also possible to easily drag & drop data from your PC onto the external memory card without using additional software, just like a USB drive.

The phone also includes a 2 mega pixel camera with auto-focus and digital zoom. You can keep your photograph in the ‘Photo Gallery’ transfer it to your PC or get prints through Bluetooth. A second VGA camera is also included for video calling as well as self portraits. The handset also has quite a collection of Java and Flash Lite games to keep you engaged. Tri-band mobile network connectivity, Bluetooth, USB, fast Internet through WAP, video calling the LG U400 have everything you’d expect form a 3 G mobile phone. Cool design, cooler features; the LG U400 is ready to rock the world. LG U400

Caitlin Lucy is a Expert Author. She has written good quality articles on Mobile phones and sim free phones